Building an E-commerce Brand in 2025: A Guide to Finding Products and Suppliers
- CA Bhavesh Jhalawadia
- 0
- Posted on
The video presents a step-by-step guide on how to launch an e-commerce brand or dropshipping store, focusing on how to find a winning product and a suitable supplier quickly and efficiently. The entire process, which once took months of manual effort, is now claimed to be achievable in minutes using a platform called Accio.
The Problem with Traditional Methods
The video’s creator shares his own experience of building a clothing brand, Embuzzi, two years ago. He faced common challenges that small businesses encounter:
- High Minimum Order Quantity (MOQ): Suppliers often require large minimum orders, which is a barrier for new, small-scale brands. For a t-shirt business, this could be 100-200 shirts.
- Difficulty in Sourcing Specific Materials: Finding specific fabrics, such as 100% cotton French terry, was a challenge, and the available quality was often poor.
- Manual and Time-Consuming Process: The traditional method involved manually searching for factories, and contacting them via phone, email, or DMs, which was inefficient and slow.
The Solution: The Accio Platform
The video introduces Accio as a comprehensive solution for these problems. Accio is a platform used by over a million small and medium businesses worldwide, and it streamlines the entire process of product and supplier research.
Step 1: Finding a Winning Product
Accio simplifies product research by offering a vast database and analytical tools:
- Product Database: The platform has over 400 million products listed from global sources like AliExpress and Alibaba.
- Market Trend Analysis: Accio integrates data from major platforms like Google and Amazon. It provides in-depth analysis of search trends, showing which keywords are gaining popularity (e.g., “women’s summer dresses” in 2025).
- Actionable Insights: The platform provides specific recommendations based on its analysis, such as focusing on “boho and maxi styles with customization options.”
- Pricing and Competitor Analysis: Users can see the price range of trending products and even view what competitors like H&M are selling similar items for, helping them price their products competitively.
- Sales and Revenue Data: Accio provides detailed data on average monthly sales, search volume, and monthly revenue for specific products, giving a clear picture of market viability.
Step 2: Finding the Right Supplier
Once a winning product is identified, Accio helps in finding the right supplier:
- Supplier Database: The platform lists over 1.5 million suppliers.
- Local vs. International Sourcing: The video demonstrates how users can filter suppliers by location (e.g., from India) to avoid high international shipping costs and MOQs, which is ideal for a new brand.
- Visual Search and Customization: A unique feature highlighted is the ability to use an image to find similar products. The platform also allows users to digitally modify the design or color of an item (e.g., changing a patterned dress to a plain white one) and find manufacturers who can produce that specific style.
- Direct Communication: Users can directly chat with suppliers and send inquiries to discuss pricing and MOQs. The video shows an example of a supplier offering a minimum order of 10-49 pieces at $12 per piece, which is much more manageable for a small business.
The video concludes by inviting viewers to try Accio for free and promises a follow-up video on building a Shopify store and dropshipping the product, provided the video receives 1,000 likes.