How to Find Winning Dropshipping Products: 5 Proven Methods for India
- CA Bhavesh Jhalawadia
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- Posted on
Method 1: Temu.com Best Sellers
This method involves using Temu.com, which is described as a modern-day AliExpress, to find trending products. It’s crucial to remember that this site is for product research only, not for sourcing, as shipping from Temu to India is not possible.
How it works:
- Go to the Best Sellers section on Temu.com.
- Look for products with a high number of reviews and a specific range of units sold. The ideal range is 15,000 to 45,000 units sold. The speaker advises against products with over 100,000 units sold, as they are likely oversaturated.
- Avoid products with sizing, like footwear, as they often have high return rates.
- Once you find a potential product, note its details and add it to your product research sheet.
Examples from the video:
- A bedding set sold for around $20 (approx. ₹1,600).
- A travel bag sold for around $10.
- A pack of three women’s shorts with a phone pocket, priced at $16.
Method 2: Amazon.in Movers & Shakers
This method leverages Amazon.in to find products that are currently trending and gaining momentum in the Indian market.
How it works:
- Navigate to the Movers & Shakers section on Amazon.in.
- Pay attention to products with good reviews and a positive change in rank, indicated by a high percentage increase.
- Use the different categories within this section to broaden your search.
- Since these products are already on Amazon India, you know they are available to be sourced within the country.
Key considerations:
- Do not worry about Amazon’s low pricing. The speaker explains that since you will be running your own ads and directing customers to your website, you can sell at a higher price.
- The “bought in the past month” data point provides an additional metric for a product’s demand.
- You can also use this method to identify product categories that are performing well, like mosquito repellents or scalp massagers.
Examples from the video:
- A mosquito lamp (trending in the summer).
- Cockroach control tablets (worth testing due to high number of ratings).
- A scalp massager (identified as a great upsell product and a promising category).
Method 3: Facebook Ads Library
This method is a more advanced approach to using the Facebook Ads Library to identify winning products being sold by other dropshippers.
How it works:
- Set the country filter to “All” instead of “India” to get a global view of trending products.
- Use a generic keyword like “get yours now.”
- Filter the results to show “Active ads only” and set the date range to a recent period (e.g., the last one to two weeks) to find ads that are currently performing well.
- Look for “dropshipping ads,” which typically have generic page names, Tik-Tok-style video creatives, and captions with emojis and clear calls to action.
- Analyze the number of creatives being used and the duration the ads have been running, as these are indicators of a winning product.
Examples from the video:
- A smart backpack.
- A pain-relief product (the speaker warns about running ads for this category due to Facebook’s policies).
- A luxury pet blanket.
Method 4: Minea.com
This method utilizes a paid tool called Minea.com, which is described as the Facebook Ads Library “on steroids.” It offers a massive database of tracked ads and shops.
How it works:
- Use Minea’s advanced filtering options to find winning products. You can filter by:
- Creation date (e.g., recent ads).
- Media type (video is recommended).
- Call to action (e.g., “Shop Now”).
- E-commerce platform (Shopify is a good choice).
- Engagement level (medium engagement is a sweet spot to find products before they become oversaturated).
- The platform provides detailed information, including ad copies, engagement metrics, competitor websites, and a trend chart.
- Use the “Magic Search” feature to find similar ads and advertisers for a product you’ve identified, saving you a lot of time.
- The platform also allows you to research winning shops and products directly, providing inspiration and product ideas from successful e-commerce stores.
Examples from the video:
- A back scrubber for showering.
- A men’s fragrance.
- Shark slippers (found by researching a top-performing shop).
Method 5: Instagram Product Review Accounts
This is a simple, free method that involves using Instagram’s algorithm to do the product research for you. The goal is to train a new Instagram account to find and show you viral product reviews.
How it works:
- Create a new Instagram account to ensure the algorithm is not influenced by your personal interests.
- Find existing accounts that specialize in product reviews, like “Simply Sal Finds” or similar profiles that post about Amazon gadgets or unique finds.
- Use the “suggestion” button on these profiles to find and follow other similar accounts.
- Scroll through the reels and look for videos with a high number of views, which indicates a trending and popular product.
- Read the comments to gauge public interest. Look for comments from people asking for a link to buy the product, as this is a strong sign of demand.
- The speaker notes this method is one of his favorites because it’s free, and other people are doing the research for you. You just have to spend time on your phone, watch the reels, and copy the links of promising products.
Examples from the video:
- A portable neck fan for hot weather.
- A compartmentalized, dispensing storage container for the kitchen.
- A multipurpose water bottle that can be hung or a couch cup holder (practical home gadgets).